Seol Park has served on the Board of Trustees of the American Folk Art Museum since 2020. Her brand development and cultural advisory credentials span a broad spectrum, from global giants such as Microsoft, Chevron, Swire, and INTEL to art institutions such as Christie’s, Art Basel Hong Kong, and Palm Beach Show Group. Currently Ms. Park leads branding at LG, a conglomerate operating in consumer electronics, energy solutions, chemicals, telecom and IT services, with emphasis on digital expressions and cultural engagement. She also serves on the XR experts panel for The Art Newspaper and on Guggenheim Museum’s Young Collectors Council Acquisitions Committee. Ms. Park obtained a BA in Industrial Design at Ewha Womans University and a MA in American Fine and Decorative Art at Sotheby’s Institute, who named her on its 2019 list of “4 Under 40.”